Lewa Wildlife Conservancy Ready to Host the Annual Safaricom Marathon

Nairobi, June 21, 2010 – Preparations for this year's Safaricom Marathon are complete according to the organizers.

Athletes and revellers are expected to start arriving at the Lewa Conservancy in Samburu, the venue of the marathon, on Friday morning to familiarize themselves with the rough terrain ahead of the race this Saturday. 

This year, the organizers have introduced prize money for the half-marathon category that has attracted a record of 850 athletes. The first three winners in the race will be awarded Ksh50,000, Ksh25,000 and Ksh10,000 respectively.

150 athletes will take part in the full marathon and 150 in the kids' race. 99 corporate teams have also confirmed participation.  Winners of the full marathon will take home Ksh150,000 and LCD TV sets from LG  as prizes.

Meanwhile, LG Electronics has announced a Shs1.7 million sponsorship package towards the event. Of the money, Ksh500,000 will go towards the setting up of a World Cup pavilion in Lewa where soccer lovers will be able to watch live transmissions of matches from South Africa. 

Speaking at a press conference, Safaricom Head of Marketing & Communications said, "We are grateful to the sponsors, companies and individuals who generously supported this initiative. We am pleased to welcome LG as a sponsor and also their corporate team this year. Their sponsorship will enhance the prize offering to the winners in the various categories."

LG Electronics, through its Nairobi Office General Manager Mr. Woo Won Na said the company sponsorship package includes 42' LCD TVs and high-end mobile phones which will be given as prizes in the various categories.

"We are happy to not only support this marathon which helps nurture new talent but also partner with Safaricom to enable the athletes and soccer lovers to watch World Cup matches live from South Africa," he said.

The event has gained reputation for being one of the 10 toughest marathons in the world. Run on a rough terrain and under harsh climatic conditions, it is an exciting experience that has continued to inspire distance runners and spectators alike.

Nairobi, June 21, 2010 – Preparations for this year's Safaricom Marathon are complete according to the organizers.

Athletes and revellers are expected to start arriving at the Lewa Conservancy in Samburu, the venue of the marathon, on Friday morning to familiarize themselves with the rough terrain ahead of the race this Saturday. 

This year, the organizers have introduced prize money for the half-marathon category that has attracted a record of 850 athletes. The first three winners in the race will be awarded Ksh50,000, Ksh25,000 and Ksh10,000 respectively.

150 athletes will take part in the full marathon and 150 in the kids' race. 99 corporate teams have also confirmed participation.  Winners of the full marathon will take home Ksh150,000 and LCD TV sets from LG  as prizes.

Meanwhile, LG Electronics has announced a Shs1.7 million sponsorship package towards the event. Of the money, Ksh500,000 will go towards the setting up of a World Cup pavilion in Lewa where soccer lovers will be able to watch live transmissions of matches from South Africa. 

Speaking at a press conference, Safaricom Head of Marketing & Communications said, "We are grateful to the sponsors, companies and individuals who generously supported this initiative. We am pleased to welcome LG as a sponsor and also their corporate team this year. Their sponsorship will enhance the prize offering to the winners in the various categories."

LG Electronics, through its Nairobi Office General Manager Mr. Woo Won Na said the company sponsorship package includes 42' LCD TVs and high-end mobile phones which will be given as prizes in the various categories.

"We are happy to not only support this marathon which helps nurture new talent but also partner with Safaricom to enable the athletes and soccer lovers to watch World Cup matches live from South Africa," he said.

The event has gained reputation for being one of the 10 toughest marathons in the world. Run on a rough terrain and under harsh climatic conditions, it is an exciting experience that has continued to inspire distance runners and spectators alike.