To apply for the program go to https://safaricom.co.ke/sparkaccelerator , click on apply now and follow the requisite steps

Participants in the Spark Accelerator Program will gain access to a range of benefits, including Safaricom and M-PESA Africa product and technology support, mentorship, access to capital, and go-to-market support. The program is anchored around Safaricom's goal of transforming lives. Participants can expect to get various benefits including, but not limited to:

i. Expert advisory from experts across Product development, talent management, marketing and sales.

ii. Access to a community to test out your products.

iii. Coaching and mentoring by successful founders and experts.

iv. Networking with other founders to build amazing solutions in Fintech.

v. Exposure to a vibrant network of investors.

The program will focus on deepening the capacity of Fintech and Content startups through carefully curated dedicated business support activities across four key verticals:

i. Product: Access to fintech & product development experts and a community to test your solutions.

ii. Talent: Establishing quality and accessible talent you can leverage while building internal capacity.

iii. Distribution: Developing and executing a go-to-market strategy to acquire additional users. We will work with stakeholders to facilitate market access support.

iv. Funding: Support the startups to be investment-ready and position them to raise additional funding.