Our Story

We are the leading telecommunication company in East Africa. Our purpose is to transform lives by connecting people to people, people to opportunities and people to information. We keep over 44 million customers connected and play a critical role in the society, supporting over one million jobs both directly and indirectly while our total economic value was estimated at KES 542 Billion ($ 4.1 billion) for the 12 months through March 2023. We are listed on the Nairobi Securities Exchange (NSE) and with annual revenues of close to KES 349.4 Billion ($2.7 billion) as at March 2024. We were founded in 1997 as a fully owned subsidiary of Telkom Kenya before a 40 percent acquisition by Vodafone Group PLC in May 2000, and a public offering of 25 percent shares through the NSE in 2008. Under the management of Vodafone Group PLC, we welcomed Michael Joseph, as our first CEO, a few months later in July of 2000. He led the company’s growth to accommodate 16.71 million subscribers from the previous 20,000, largely owing to innovative products like M-PESA in 2007. By the end of his tenure in November 2010 we were available countrywide and in 12 countries across Africa with 3 outside it. As the next innovative CEO to lead Safaricom from November 2010, Bob Collymore, revolutionised the financial and business sector by driving rural development with innovative mobile solutions such as 4G internetMshwari savingsFuliza LoansMpesa Paybill/Till No and Bank to Mpesa transactions. We celebrate his support of art and music income streams with Safaricom Jazz and Skiza tunes launch respectively, that lives on to date, including his purpose to transform lives through our social investments via the Safaricom Foundation and our various brand sponsorships. Today we celebrate 23 years of staying true to our purpose of Transforming Lives. Under the leadership of our current CEO, Peter Ndegwa, we are focused on being Africa’s leading Purpose-led Tech Company by 2030.

See Our 24 Year Journey

What We Do

We provide connectivity through wide range of technology, 2G, 3G, 4G and 5G in aggregate covering over 99% of Kenya’s population. We run the world’s largest mobile payment system and Africa’s largest Fintech, M-PESA, the world’s first mobile money transfer system. By empowering over 32 million customers to transact, save or borrow money through their mobile phone, M-PESA has driven financial inclusion in Kenya to more than 84% of the adult population, and generated over KES 139.9 Billion ($1,062 million) in revenue as at FY24. Our subsidiary, Safaricom Telecommunications Ethiopia deployed world class network and services in 2022, to contribute to Ethiopia’s digital transformation. Safaricom is an equal opportunity employer, actively recruiting staff from different backgrounds reflecting the communities that we serve. We are committed to equal gender representation at all levels. Our target is to achieve 50:50 senior management gender parity by 2025. As part of our ongoing commitment to the Sustainable Development Goals (SDGs), we continue to work towards improving energy and resource efficiency in our network and facilities to reduce carbon emissions and our fuel consumption. We remain committed to becoming a Net Zero carbon-emitting company by 2050. Catch our transformative stories here.

What We Do

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