Dr. Peter is the CEO of Safaricom PLC, a leading communications company in Africa and the pioneer of M-PESA, the world’s most advanced mobile payment system. He is an accomplished board-level leader with over 25 years of experience in General Management, Commercial and Business Strategy, Sales, and Finance Operations, having held key roles in the Financial Services and Fast-Moving Consumer Goods (FMCG) sectors across Africa and Europe.

In recognition of his contributions to business and leadership, Peter recently received an Honorary Doctorate of Business Management from Meru University of Science and Technology. He holds an MBA from the London Business School and a Bachelor’s degree in Economics from the University of Nairobi. Additionally, he is a Certified Public Accountant and a member of the Institute of Certified Public Accountants of Kenya (ICPAK). In February 2024, Peter was inaugurated as the second Chancellor of Meru University of Science and Technology, marking the beginning of his five-year term.

Before joining Safaricom on April 1, 2020, Peter led Diageo PLC’s operations across 50 countries in Western and Eastern Europe, Russia, the Middle East, and North Africa. He also served as CEO of Guinness Nigeria PLC and Guinness Ghana Breweries PLC, where he achieved double-digit growth by investing in people, introducing new brands, and reorganizing the businesses for long-term success.

During his tenure as a Chief Executive in various markets within the Diageo Group, Peter consistently demonstrated his ability to transform businesses and deliver superior results. His leadership is driven by a deep commitment to customer-centricity, talent development, and operational excellence.

Peter spent eight years in senior executive roles at East Africa Breweries Limited (a Diageo subsidiary), serving as Group Chief Finance Officer (CFO), Group Strategy Director, Sales Director, and Executive Director on the EABL Board. Under his leadership, EABL more than doubled in value and won the prestigious Most Respected Business Award in East Africa for five consecutive years. He is also credited with the development of EABL’s affordable beer strategy, which led to the creation of the iconic Senator beer, one of Diageo’s most successful innovations.

Peter began his career at PwC, where he worked for 11 years. He draws much of his inspiration from his early upbringing, his teachers, and Dr. Geoffrey Griffin, the late founder of Starehe Boys Centre—his alma mater—and, most importantly, his parents, who helped shape his strong values.