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OUR MATERIAL MATTERS

| GOVERNANCE, RISK & REGULATION | NETWORK QUALITY | ENVIRONMENTAL RESPONSIBILITY

| INNOVATION |

44

M-PESA CONTINUES TO DEEPEN FINANCIAL INCLUSION

M-PESA continues to grow and a drive deeper financial inclusion. Revenue from

the service leapt up by 32.7% from KES 41.5 million in FY16 to KES 55.1 during the

year. Likewise, the number of users (active in the last 30 days) increased by 14.6%,

from 16.6 million to 19.0 million by March 2017. Monthly usage per customer also

grew by 35% to an average of 10.0 transactions per customer per month.

FY17 FY16 FY15

M-PESA Revenues (KES billion)

55.1 41.5 32.63

M-PESA Customers (million)*

19.0 16.6 13.86

* 30-day active

During the year, we introduced M-PESA

Kadogo

, through which transactions

under KES 100 do not attract a service fee. This has further strengthened our

position as pioneers in entrenching financial inclusion in Kenya.

TRANSFORMING LIVES THROUGH SOCIAL INNOVATION

We continue to take our promise to transform lives and contribute to sustainable

living throughout Kenya very seriously and are committed to improving the

quality of life of Kenyans wherever possible. One of the key ways we seek to

achieve this commitment is through our social innovation initiatives. Our approach

to social innovation is to empower and uplift communities and individuals

through sustainable and value-adding commercial products and services. We

acknowledge that technology and money alone will not solve deep social issues

in the long-term and that we need to seek innovative ways of removing the

barriers to access that prevent communities from economically empowering

themselves.

During the period under review, we continued to build on our work in areas such

as agriculture, education and health, where technology is a critical tool that can

make a significant difference to people’s lives. We use numbers of active users/

subscribers as a primary gauge of the impact and success of the new products

and services we develop, together with usage data. Among the applications and

programmes we continued to develop during the year were the following:

SDG 8

SDG 8

SDG 9

SDG 17

“We continue to take our

promise to transform lives and

contribute to sustainable living

throughout Kenya very seriously

and are committed to improving

the quality of life of Kenyans

wherever possible.”