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STAKEHOLDER ENGAGEMENT

| SOCIETY |

REGULATORS | SHAREHOLDERS | MEDIA | CUSTOMERS | BUSINESS PARTNERS | EMPLOYEES |

51

• The CEO Sustainability Masterclass

In December 2016, we hosted a successful masterclass conference on the

key global sustainability challenges facing businesses and the need for bold

leadership and proactive responses to ensure continued success. A highlight of

the one-day event was a thought-provoking session on

Thinking the Unthinkable

by Nik Gowing. The event was attended by 29 C-suite executives from Kenya

and culminated in the proposal to form a local

B Team –Africa

, which is an

exciting alliance of business leaders from across the region who believe that the

purpose of business is to be a driving force for social and environmental, as well

as economic, benefit and who are committed to driving a better way of doing

business for the wellbeing of both people and planet.

Safaricom CEO, Bob Collymore (pictured right), and Global B Team CEO, Keith Tuffley,

in the opening discussion on embracing sustainable development as a source of

competitive advantage and the role of B Team in driving sustainability leadership at the

Better Business, Better World

regional conference in February 2017.

• Better Business, Better World Conference

In February 2017, we hosted the

Better Business, Better World

Conference in

partnership with the Business and Sustainable Development Commission. The

event brought together over 80 business leaders to build support for the SDGs

and showcase how African business leaders and entrepreneurs can unlock

over US$ 1.2 trillion in savings and revenue and more than 85 million jobs if

they pursue sustainable business models. The Conference was also the official

launch of the

B Team –Africa.

The Africa launch of the

Better Business, Better World

report by the Business and

Sustainable Development Commission (BSDC). Pictured, from left: Vineet Rai, BSDC

Commissioner and Founder of Aavishkaar and Intellecap Group; Lord Mark Malloch-

Brown, Chair of the BSDC; Hon. Adan Mohammed, EGH, Cabinet Secretary for Ministry of

Industry, Trade and Cooperatives, Kenya; and Safaricom CEO, Bob Collymore.

SDG 17

SDG 17