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Safaricom Sustainability Report 2016

9

During

FY16

three

sexual

harassment cases were

reported (

FY15: 2 cases

)

.

During the year we refined our sexual

misconduct policy, the policy outlines

how to identify sexual misconduct,

empower staff to stand up against

it or call it out and offers increased

reporting channels.

Despite the overall growth

in consumer customers,

our share of the

subscriber market fell by

ò

1.5%

to

65.6%

during the year. *

With the support of the Inspector General

of Police and senior Law Enforcement Agencies,

we proposed and formed the

Mobile Money

Investigation Unit (MMIU)

in March 2014.

The unit continues to be successful in fighting

mobile money-related theft and fraud.

BIGbox

initially fails

to wow

customers

We got the original launch

of our

BIGbox TV

and the

internet decoder wrong

and had to suspend the

product due to technical

issues and low sales.

Important lessons were

learnt from these initial

setbacks and the

remedies were included

in the

successful

re-

launch

of the decoder in

November 2015

.

* This reflects a change in internal reporting

methodology. Our share reduced from 67%

because we now report total customers as

those that are ‘active’ and have contributed

to revenue in the last 90 days, which essentially

removed 1.7M inactive customers from our count.