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Safaricom Sustainability Report 2016
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We consider our stakeholders to be the
individuals, communities and organisations
that are most affected by, or most likely to
influence, our business.
In this section, each class of stakeholder is
described, including their main concerns,
needs and expectations. We describe how
we responded to their legitimate needs and
concerns and conclude with an outline of our
commitments to them for the year ahead.
CUSTOMERS
The reason we exist and vital to our sustainability, our customers drive
us to be more innovative and efficient as we seek better ways of
servicing their needs.
IN THIS SECTION:
EMPLOYEES
At the heart of all of our strategic and operational success, our
employees are the engine that drives our growth and ensures that we
achieve our objectives.
BUSINESS PARTNERS
The visible ‘face’ of Safaricom, our partners are the suppliers, dealers
and agents with whom our customers interact.
SHAREHOLDERS
Our shareholders provide us with the capital and oversight that
supports our growth and continued success.
SOCIETY
Kenya society provides us with a conducive environment within which
to operate and a marketplace for our products and services.
REGULATORS
Our regulators provide us with independent feedback, supervision
and direction.
MEDIA
The media provides us with a platform through which we can
communicate with our customers.
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STAKEHOLDER ENGAGEMENT