The Safaricom Marathon has grown from a comparatively small event to one of the toughest races and a must-do for marathon enthusiasts, raising over KES 675 million since inception.
Funds raised by the Safaricom Marathon are geared towards wildlife conservation and development initiatives, among them; Lewa Conservancy, Northern Rangelands Trust, Mt. Kenya Trust, Ngare Ndare Forest Trust, Space for Giants, Koiyaki Guide School, Olare Orok Conservation Trust, Lamu Marine Conservation Trust, Watamu Turtle Watch, Bongo Surveillance Project, Kibodo Trust, Tsavo Trust, Ol Pejeta Conservancy, Big Life Foundation and Borana Conservancy.
For the last 18 years, the Safaricom marathon has had a huge impact on the lives of communities in Lewa and the protection of the endangered species in the conservancy and across the country.
We remain committed to supporting this cause because we have seen the difference it’s making to wildlife conservation and to the communities in and around the projects we support. The marathon has supported the conservation of some of Kenya’s highly endangered species, notably the Black Rhino, the Leather-back Turtle, Grevy’s Zebra and Mountain Bongo.
In addition, the funds support community initiatives around education, healthcare, employment and economic empowerment in different geographies, with beneficiaries spanning Central, Northern, Western, Rift and Coastal regions. The brand is today viewed as caring which we can attribute to the various initiatives under the Safaricom Foundation and recently, our Twaweza Live campaign.