Safaricom 2023 Sustainable Business Report

90 OUR BUSINESS KPI SUMMARY OUR MATERIAL TOPICS SAFARICOM SUSTAINABLE BUSINESS REPORT 2023 OUR STAKEHOLDERS FUTURE FOCUS • Continue building and maintaining a strong relationship with all our shareholders by increasing the frequency of our engagements. • Generate solid returns to our shareholders based on our strategy to become a purpose-led technology company by FY25. “We are excited to host our first-ever investors day, which is an important platform for us to engage with our stakeholders, including investors and analysts, to drive a deeper understanding of our strategy, operating model, execution plans and our vision as we strive to fully transform into a technology company by 2025. At Safaricom, we are committed to driving purpose-led growth, which means transforming lives through innovation and technology for a better society. We believe that our commitment to purpose-led growth will not only create long-term value for our shareholders, but also good for our customers and the communities we serve.” Peter Ndegwa, Safaricom CEO “With a population of approximately 120 million people and financial inclusion at about 35%, 57% mobile penetration and annual inward remittance of about $4.2 billion, Ethiopia offers a great opportunity to grow the business to the Kenya level in 10 years. Our growth trajectory is even more exciting for us as we look forward to offering financial services through M-PESA. We are finalising our commercial and technical readiness and we expect to launch operations within the upcoming financial year.” Anwar Soussa, immediate former Safaricom Telecommunications Ethiopia PLC CEO INVESTOR DAY COMMENTS