Table of Contents
1
100
Safaricom - 2021 Sustainable Business Report
STANDING TOGETHER: GOING BEYOND
4
Safaricom at a glance
7
Our response to COVID-19
8
Message from our Chairman
11
Message from our CEO
13
Our corporate strategy
16
Our business model
17
Our contribution to the UN SDGs
18
FY21 in review
23
True Value assessment
26
MATERIAL TOPICS
32
GOVERNANCE, BUSINESS ETHICS AND RISK
34
Reinforcing our responsibility to Kenyan society
34
Our governance structure
34
Embedding a positive risk culture
35
Promoting a strong internal ethical culture
35
Combatting fraud
36
Training our business partners on ethics
37
Integrating data privacy and protection
37
Meeting the challenge of cyber security
38
OUR REGULATORY ENVIRONMENT
39
Prioritising regulatory compliance
39
Surpassing the regulatory Quality of Service (QoS) score
39
Environmental impact monitoring and evaluation
40
Keeping the country connected
40
Piloting 5G
40
OUR PLATFORMS
42
Connecting all Kenyans
42
Our network
42
Our M-PESA platform
46
Integrating easily with M-PESA through the Daraja API Developer Portal
47
Enhancing the M-PESA platform
47
Our DigiFarm platform
48
ENVIRONMENTAL STEWARDSHIP
50
Managing and mitigating our environmental impact
50
Managing emissions
50
Energy efficiency in our network
51
Initiatives to drive energy efficiency
51
Network energy mix
51
Growing renewable energy in our network
52
Carbon offset re-afforestation project
52
Business advocacy on the environment
52
Reducing emissions from our supply chain
53
Reporting to the CDP climate change project
53
Monitoring air quality
53
Resource consumption
54
Managing waste responsibly
54
Managing electronic Waste
55
INNOVATION AND PARTNERSHIPS
56
Innovation underpins our growth ambitions
56
Accelerating growth
56
Supporting SMEs and MSMEs through financial services
58
Delivering step changes in growth and value performance for ventures
58
M-GAS: Promoting the use of affordable, clean energy
58
Future focus
59
STAKEHOLDER ENGAGEMENT
60
Customer engagement
64
Measuring customer satisfaction
64
Enterprise customers
64
Going beyond in FY21
63
Consumer customers
63
Becoming notoriously Customer Obsessed
62
SOCIETY
67
Towards a more inclusive society
67
Education
68
Economic Empowerment
69
Health
69
Helping women succeed in the technology space
71
EMPLOYEES
73
Driving participation in our transition to a technology company
73
Employee diversity
73
Women in leadership programmes
74
Supporting persons with disabilities
74
Internal labour market map
75
Employee engagement
75
2021 SEMA survey
76
Training and career development
78
Safaricom Digital Academy
78
#1MoreSkill campaign
78
Our culture: The Spirit of Safaricom
79
Health, Safety and Wellbeing (HSW)
79
REGULATORS
81
Engaging in dialogue
81
BUSINESS PARTNERS
83
Meeting the needs of our growing client base
83
Suppliers
83
Evaluating supplier performance
84
Measuring supplier satisfaction
84
Supporting women owned business growth
85
Dealers
85
Agents
86
SHAREHOLDERS
87
Keeping our shareholders informed
87
Our shareholders
87
MEDIA
88
Maintaining open dialogue
88
CUSTOMERS
62
APPENDIX
90
WELCOME
2
Internet of Things (IoT) solutions for our enterprise customers
59
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