Safaricom - 2021 Sustainable Business Report

2 SAFARICOM SUSTAINABLE BUSINESS REPORT 2021 / STANDING TOGETHER: GOING BEYOND / OUR MATERIAL TOPICS / OUR STAKEHOLDERS / KPI SUMMARY 04 STANDING TOGETHER: GOING BEYOND Standing Together: Going Beyond 04 Safaricom at a glance 07 Our response to COVID-19 08 Message from our Chairman 11 Message from our CEO 13 Our corporate strategy 16 Our business model 17 Our contribution to the UN SDGs 18 FY21 in review 23 True Value assessment 26 32 OUR MATERIAL TOPICS Governance, Business Ethics and Risk 34 > Reinforcing our responsibility to Kenyan society 34 > Our governance structure 34 > Embedding a positive risk culture 35 > Promoting a strong internal ethical culture 35 > Combatting fraud 36 > Training our business partners on ethics 37 > Integrating data privacy and protection 37 > Meeting the challenge of cyber security 38 WELCOME TO OUR SUSTAINABLE BUSINESS REPORT