Safaricom 2018 Sustainable Business Report
17 INTRODUCTION OUR BUSINESS OUR MATERIAL TOPICS STAKEHOLDER ENGAGEMENT 2018 SUSTAINABLE BUSINESS REPORT VALUE FOR SHAREHOLDERS Annual revenue 233.7 KES billion Please refer to our Annual Report for further detailed information about our financial performance. VALUE FOR KENYAN SOCIETY CONTRIBUTION TO THE SUSTAINABLE DEVELOPMENT GOALS OUR NETWORK Our services are delivered through 4,945 network sites that provide 96% of the population with 2G coverage, 86% with 3G coverage and 35% with 4G coverage. CONSUMER BUSINESS FINANCIAL SERVICES REGIONAL SALES AND OPERATIONS SUPPORT SERVICES Technology, Risk Management, Corporate Affairs, Internal Audit, Customer Operations, Project Management Office, Strategy and Innovation, Resources, Finance VOICE Prepaid and post-paid voice call plans ENTERPRISE BUSINESS M-PESA Mobile money transfer services MOBILE DATA Mobile broadband bundles and services MESSAGING SMS and MMS services FIXED SERVICES Fixed, fibre and leased lines, wireless and hosted services DEVICES Handsets, routers and other devices OUR RELATIONSHIPS We build value through our relationships with our 29.6 million customers, 156,534 M-PESA agents, 400 dealers, 1,164 business partners, 5,556 employees and other stakeholders. OUR BUSINESS MODEL SUSTAINING PROCESSES OUTPUTS OUTCOMES INPUTS CONTRIBUTION TO GDP EMPLOYMENT jobs in 2018, up from 823 K in 2017 897 K 6.5% TRUE VALUE PROFIT 9.8x IMPACT ON SOCIETY
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