We commit ourselves to deliver connectivity and innovative products and services (SDG9) that will provide unmatched solutions to meet the needs of Kenyans, by enabling access (SDG10) through our technologies and partners (SDG17), and by exploring opportunities in health (SDG3), education (SDG4) and energy (SDG7). We will do so by managing our operations responsibly (SDG12) and ethically (SDG16). This will stimulate growth and generate value (SDG8) for our company, society and economy.
Through M-PESA, we are able to help restore dignity to thousands of refugees. Through a partnership with the World Food Programme, we are leveraging M-PESA to help more refugees access food, through a product known as Bamba chakula. M-PESA has enabled us to digitise food delivery to over 110,000 households.
For more on our contribution to society and communities, and on M-PESA, click here and here respectively.
Through our partnerships with various groups, we deliver more than just voice or data to communities across Kenya by leveraging our respective strengths to deliver healthcare solutions to Kenyans through various health care providers. We are in partnership with the government, in addition to farmers. We have partnered to streamline payments to: Health care workers (Global Fund), Social protection payments to the Elderly, Orphaned and vulnerable children, flood victims and HELB sponsored students.
For more on our partnerships click here.
Our goal as a business is to continue to deliver a wide range of products and services designed to present sustainable solutions to some of society’s most pressing challenges by establishing ourselves as a digital-first and insights-led organisation. To this end, we provide a wide range of connectivity and financial services including voice, mobile data, devices, fixed services, IoT and M-PESA.
Since the activation of our 5G service in March 2021, and its subsequent launch in October 2022, we have greatly expanded network access, with 803 5G sites across 43 out of the 47 Kenyan counties, as at the end of March 2024. Our aim is to continue increasing the empowerment of our customers with super-fast internet at work, at home and on the move, by supplementing our growing fibre network. Our 4G coverage now stands at 97.3% across Kenya, with 6,528 4G stations.
We are proud that during the year under review, we received a number of awards and accolades from external stakeholders.
- M-PESA – A mobile phone-based money transfer service, payments and a micro-financing service platform launched in 2007
- M-PESA Go – designed for children aged between 10 and 17, allowing them to use M-PESA services, with guardians and parents retaining the ability to guide their financial journey
- M-PESA Interoperability – A joint project between Safaricom, Airtel and Telkom that allows all customers to pay for goods and services at any merchant outlet regardless of the network on which they operate
- M-PESA Global Pay Virtual Visa Card – providing a fast, efficient and easy app that allows users to transact worldwide, facilitating payments on international online merchants such as Netflix and Amazon, using card details
- Lipa Na M-PESA – Enables merchants to transact using a till number to collect payments from customers
- Fuliza – An overdraft facility that enables customers to access an unsecured line of credit by overdrawing on M-PESA to cover short-term cash-flow shortfalls subject to applicable predetermined limits
- KCB M-PESA – A savings and loan service that enables M-PESA customers to save as little as KShs1, and access credit from KShs1,000
- M-Kesho – A bank account product launched to enable Safaricom’s mobile money clients to access their Equity bank accounts directly
- M-KOPA – provides solar home systems that innovatively integrate machine-to-machine technology (M2M) with a
micro-payment solution - M-TIBA – A health payment application or e-wallet that enables low-income earners to save towards their healthcare expenses and helps donors to target funds accurately and confidently
- M-Shwari – a micro-lending/savings product
- Soma Na Shupavu 291 – An SMS- and USSD-based education platform that enables students to study without an internet connection
- M-Salama – A USSD and SMS platform that sends early warning information
- Pochi La Biashara – Allows M-PESA to register informal business owners such as food vendors, kiosk owners, boda-boda operators and second-hand clothes dealers, to receive and separate business funds from personal funds on their M-PESA number
- M-PESA Consumer App – An app that delivers the suite of M-PESA solutions, redesigning the M-PESA customer experience journey to reduce call-centre demand and simplify multiple payments
- M-PESA Consumer App Mini-Apps – A mini-apps programme, available via the M-PESA App, it is a key component of our ecosystem, effectively enabling us to function as a play store
- M-PESA Business App – An app that allows merchants and businesses to better visualise their payment collections and spend, see full statements, and transact directly from their M-PESA Business Till App
- Kifaru Net – A fast, secure fibre internet connection with 24/7 firewall protection that, in addition to easy website management for employees, reduces the cost of owning, managing and maintaining a physical firewall in-office device
- Cloud Services – A computing service whereby software, hardware and information are provided to business as a metered service over the internet
- Scaling Cloud & Security in Large Enterprises –
- Full stack cyber security including security operations
center (SOC) - Integrated offerings; Hosted contact centers, professional services, unified communications & professional services
- Full stack cyber security including security operations
- Accelerated IoT Solutions – Smart Water project and Fleet management telematics solutions
- Fibre to the Business (FTTB) – Fast and affordable internet service for small and medium sized businesses that are located in buildings that have Safaricom internet fibre
- Fibre-to-the-Home (FTTH) with add-ons like secure-net, smart TV box, home CCTV and home insurance
- Seamless and fast WIFI internet via 4G and 5G Wireless Connection.
*For more details on these, and the partners with whom we collaborate to deliver and meet our customers’ requirements, please visit our website at: www.safaricom.co.ke
Our strategic focus*
Our strategy is founded on four strategic pillars
- Our strategic focus for FY24
To scale technology solutions in order to be a purpose-led technology company by 2025 - Our strategic focus for FY25–FY2030
To become Africa’s leading purpose-led technology company
As a responsible corporate citizen, we consider the broader needs of the society in which we operate, as we pursue our mission to scale technology solutions in order to be a purpose-led technology company by 2025.
*For more on our strategy, click here.