Lets Go Beyond.
Simple • Transparent • Honest
FOR YOU
Safaricom PLC
Annual Report and
Financial Statements
2022
ABOUT OUR REPORT
Capitals
Financial capital
  The pool of funds and assets that we maintain
Human capital
  Our employees, and all the competencies, abilities experience and expertise that they bring to the Group
Intellectual capital
  The policies, procedures, intellectual property (IP), knowledge that exists and is cultivated in our organisation, including our vision, mission, purpose, reputation, and the value of our brand
Social and relationship capital
  The partnerships and relationships that we build and maintain with all our stakeholders, including our employees, providers and suppliers, and our communities
Manufactured capital
  Our buildings, properties, fibre-optic and cable networks, towers and other infrastructure, and vehicles that support our operations
Natural capital
  The beneficial projects that help to sustain the environment in which we operate
Our Strategic pillars
Strengthen the core
Financial services provider
Accelerate new growth areas
Achieve cost leadership
SAFARICOM AT A GLANCE

+6.4% YoY
42.44 million total customers

WHO WE ARE
Our purpose
To transform lives
Our vision
To become a purpose-led technology company
Our values
Simple, Transparent, Honest
MESSAGE FROM THE CHAIRMAN

Spirit of Safaricom
Purpose-driven, Customer obsessed, Innovative and Collaborative

MESSAGE FROM THE CHIEF EXECUTIVE OFFICER

Our foundations
Safaricom and M-PESA Foundations

OUR STRATEGIC APPROACH

+4.3% YoY
32.81 million one-month active customers

THE VALUE WE EMBED

4.7 million subscribers making use of M-Tiba solu􀀂on for sending, saving and spending funds for medical treatment

THE COMMERCIAL VALUE WE DELIVER

Over 3 million
businesses using M-PESA

CHIEF FINANCE OFFICER’S REVIEW

+5.7 YoY
262,004 M-PESA agents

THE SOCIAL VALUE WE CONTRIBUTE

1 million trees planted as part of carbon offset programme

HOW WE SAFEGUARD VALUE

3G Coverage at 98%
4G Coverage at 97%

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